[00:00:13.080] – Speaker 2
Well, hey, I’m Chris Tompkins, and welcome to the Shaping Our World podcast. My goal is to invite you into a conversation that will lead you more confident in understanding and inspiring the young people in your life. Each episode, we talk with leading experts and offer relevant resources to dive deeper into the world of our youth today. Today, we have a really interesting guest on the show. Angelique de Montbrun is the CEO of Mydoh, a money management app for kids and teens, which empowers Canadian households with real-world money skills. Angelique has been a member of the Mydoh Leadership team in various roles for the last four years. Previously, she was head of marketing for RBCX’s consumer venture portfolio, where she led the strategy and execution of Mydoh’s market launch. Prior to that, Angelique spent over 12 years building companies and brands strategically focused on the youth segment. I’m really interested to hear Angelique’s views on how financial literacy among youth has evolved, and I think this episode will really resonate with and help educate a lot of parents in terms of the needs and desires of the digitally native generation we’re raising. Let’s dive in and join our conversation with Angelique.
[00:01:29.000] – Speaker 2
Before we meet our guest, a quick word about an opportunity at Muskoka Woods. Starting as a staff member here, I found it to be more than just a job. I discovered a pathway to personal and professional growth. We are committed to intentional staff development, providing training, and building a network that can propel your career forward. Imagine working where you’re nurtured to grow with access to amazing facilities and staff care events. If If you’re seeking a role that prepares you for what’s next, visit jobs.muskokawoods.com for more details. Now, let’s get into the heart of our show. How are you, Angelique? It’s great to have you.
[00:02:12.260] – Speaker 1
I’m good, thanks. Thanks so much for having me.
[00:02:14.270] – Speaker 2
Looking forward to this conversation, a really unique topic and one I think our listeners are going to really enjoy. But before we get into some of the detail of what you’re going to share, let’s get to know you a little bit better. What shaped your world when you were growing up? What were the big influences through childhood and into your teenage years?
[00:02:31.140] – Speaker 1
Yeah, I think when I was growing up, I have a very big, very close family. And so family was definitely one aspect of the things that shaped me. My parents are immigrants from the Caribbean, and so our culture was a huge part of our household. Then I think school, I had some really standout teachers when I was growing up, people who I still think about their impact and really how they charted the course of my life. Then I would be remiss to say friends, when I got into those teen years, were certainly a massive component of growing up and what I sought to do or not to do.
[00:03:19.040] – Speaker 2
What shapes your world today? Tell us a little bit about your personal life. What are you interested in? I’m sure a lot of those things, family and friends, probably like most of us, continue you all throughout our life. Let us in on a little bit about who you are.
[00:03:34.890] – Speaker 1
Yeah, consistent is family. I have three awesome kids, two teenagers and a four-year-old. That’s definitely a huge component of my life. I love spending time with them. We love, as a family unit, traveling and going places and trying new things. And so family is definitely at the center. I think my community. Previously, maybe referring them as friends, but those friends really become a larger component at times. They’re the ones that really help to shape what I am looking to do in my life and how I’m raising my kids. My community is a really big component, and those people are made up of my friends and my family and my work. I love I do. So it is a big focus of my life, and thinking about it in a meaningful way, we’ll probably get into more of that, but I think it’s a huge component. Then outside of that, I like to work out and stay active, and we go for a lot of family hikes and just try to experience the world.
[00:04:54.680] – Speaker 2
That’s awesome. You started to mention your work, so why don’t you tell us a little bit about what you do and how that intersects with the world of kids and teens today?
[00:05:05.710] – Speaker 1
Absolutely. I am the CEO of Mydoh, which is a platform that enables young people to have early and often money experiences. We are a money management app that is specifically designed for 6-18-year-olds. Really, how we think about it is that finance is the center point to much of our lives. It is a huge component of a lot of our decision making. What we do know to be true is that early exposure to financial concepts really helps to set young people up for a better outcome when they reach adulthood and get more independent in that way. We’re really on a mission to ensure that we can the next generation thrive. The way that we go about doing that is enabling young people to earn money, spend money, save money, but more than that, really connect with the adults in their lives to have really meaningful conversations about money and how that’s shaping their worlds.
[00:06:20.530] – Speaker 2
What an incredible platform and approach you’re taking to working with kids, I think that’s one of the things that was intrigued us with this conversation I remember my daughter doing a budgeting exercise in grade eight. She had to pick a career and find out what it would pay and then where would she live and put a budget together. I remember thinking, I don’t know if I did that when I was her age, but all of a sudden I didn’t get much of that input along the way. I think that’s incredible. I want to hear more about it, but I can’t help but as we’re starting this conversation to think like, what What made you get into this, of all things? You’re pretty passionate about building products with the purpose of serving kids in the next generation. Why did you choose to work with this demographic? Obviously, you’ve got some financial acumen and different understanding about that. Why kids?
[00:07:18.320] – Speaker 1
It’s a great question, and probably at the maybe, I don’t even want to say cornerstone, the center point of my career decision making. I’ve actually been serving, I would say, or working in the segment for all of my career. My focus, prior to Mydoh, I worked at a charity that was focused on young people and building a variety of different resources and experiences to help enable and empower and ensure a different component of skill building within them. I’m deeply passionate about being able to think about systems in the world and how we might be able to make them more conducive and people in their approach for young people. I think why that has been a passion of mine is a lot of the time, a lot of systems, and I think we can probably talk about specifically the financial system, isn’t entirely created for young people. And so there tends to be a bit of inaccessibility in that. And I think if we are to create a better world at the end of the day, and that can mean a number of different things, a number of different vectors. But if we are to create a better world, then we need better systems that help different kinds of people to understand those things.
[00:09:03.270] – Speaker 1
It’s really been a passion of mine to think about different systems, whatever that might be in this particular context of Mydoh that’s financial. And to think about how we might be able to serve young people better in order to have them gain greater access to that system and ultimately benefit them and their lives and the things that they’re looking to do in their lives. And so that’s been the guiding light for most of my career and why I seek to do the work that I do. And so youth has been the segment that has always been my focus, and to be honest, will likely continue.
[00:09:49.990] – Speaker 2
That’s so inspiring. So let’s get into Mydoh, which is a money management app for kids. It’s really interesting because when I was prepping thinking through this, this is something that never would have existed for me growing up. 10, 15 years ago, we never could have had a tool like this to help us, but our digital world has made it possible now. As someone who works closely with youth in regard to technology, can you speak to how our digital age, and specifically an app like Mito, can be used to empower kids? You shared, help them live into their hopes and possibilities and what they’re maybe wanting to accomplish in their lives.
[00:10:34.140] – Speaker 1
Yeah, absolutely. I think that, just to take a step back, we can’t deny that we are in a digital age, and generationally, our kids, my youngest kid will never not know technology, nor will my older two kids. I have probably a semblance of somewhere in between. I remember when my household got our first computer, for example. And so I think we’re in this really interesting moment in time where we have parents who remember the before times of the digital age, and then we have these kids who are really inhabiting a world that is digital. And so I think with that comes the decision on how we want to navigate that with our kids. I don’t know if everyone listening will have teenagers, but if you do, it’s often much easier to meet them where they are. Our thinking on Mydoh is that when you expose young people to being able to experience, meaning practice money behaviors, and really financial literacy is a set of behaviors and practices. When you’re able to do that in the context of their world, meaning, I think probably for a lot of us, our kids are moving towards cell phones to various different digital platforms, that helps.
[00:12:13.690] – Speaker 1
Then I think that when you’re able to add some structure to that, which a tool like Mydoh does, it gives the parameters of, let’s guide you through an experience within the context of your world. You are taking your phone and you’re able to earn money and you’re able to use that money and spend that money and you’re able to save that money. But ultimately, you’re the decision maker. There’s a really safe parameter around that We have financial limits, there’s parental oversight. And so that becomes a meaningful experience and a way to leverage this digitization in a way that has the potential to be really meaningful.
[00:13:01.420] – Speaker 2
Yeah, that’s great. Maybe can you give us a snapshot, the high level? What is Mydoh actually? It’s an online tool to help kids. How does it work? What do they do with it? Maybe give us a little insight as we’re talking about it.
[00:13:17.630] – Speaker 1
Yeah, Mydoh. It is an app available both iOS and Android. Parents generally initiate sign up. I think one thing to be really clear about is this is a financial app. Similar to if you were to want to open up a bank account, you would have to potentially go into a branch and give your information. The same is true for Mydoh, you’re opening up a financial instrument. And so parent on boards and then invites their children. You can have up to five children on Mydoh, and then the child will be able to access their account, and that account, comprised of, as I’ve mentioned, the ability to earn money, you can do that through tasks. So your parents can give you particular tasks and assign a monetary value to those tasks, whatever that might be. You can also now earn money through external sources. So birthdays, grandparents can send you money. If you’re doing babysitting, for example, you can receive money through We have a unique QR code for all Mydohers, and you can receive money that way. You can save your money. We have general savings and savings goals. That construct is really meant to encourage young people to think about savings as a bucket, yes, and then also what are you saving towards?
[00:14:48.840] – Speaker 1
What are your goals and how do you want to track towards those goals, being a little bit more specific. Then you can spend your money, and you can spend your money wherever visa is accepted online and in-store. Mito is not a credit card. So just to be really clear, it’s just the enablement payment function. So you’re not getting into any risk in terms of credit, and you can only spend what’s within your Mito account. You can’t go over, you can’t incur interest, nothing like that. It’s a really safe environment to be able to engage. Then lastly, we have an amazing website with a ton of free accessible resources on it for parents, educators, kids to navigate and engage with.
[00:15:39.080] – Speaker 2
That’s awesome. What an intriguing idea. I think when we think about this, you mentioned a little bit earlier about how through Mydoh and financial acumen and money management isn’t always something that is taught, but something that you learn through experience. The belief is from you guys that that should start early in life, which I think is probably wise, right? Why wait till the crisis or the the consequence is real to figure out how to manage our money? Start early. I think that’s great. What would be the right age to get your kids starting to use Mito? Do you have a suggested starting point? If we’ve missed that window, how do we talk to them about it? How do we get them started?
[00:16:27.820] – Speaker 1
Yeah. You can come on Mito as early as six years old. And I think what’s interesting about finance and financial literacy is that kids as young as four or five years old start to have some comprehension of financial concepts. Being able to help define those and shape those is really impactful. That said, you are absolutely going to have to do a little bit more handholding as a parent. That’s just the caveat there. I would say Mydoh becomes really interesting when you think about the transitional period of your child becoming a little bit more independent. That’s usually around the middle school age when perhaps they’re buying lunch at the cafeteria in school or they’re independently going to their school book fair, or or some of those things where they’re beginning to maybe not be with their parent or guardian at the time of purchase or the time of transaction. That’s really our recommendation. You can be on Mito from 6: 00 to 18: 00. In the early years, the parent is probably going to be doing more handholding, and you’re probably going to be leveraging it more for tasks to create maybe minimal chores around the house or what have you.
[00:18:05.940] – Speaker 1
Then as you start to age up, you’re really starting to see that financial enablement and independence, and it becomes really interesting as a parent at that point. Just speaking from my own experience with my kids who have been on Mydoh, obviously, for a while now and being able to watch them grow into their own financial understanding.
[00:18:30.220] – Speaker 2
Yeah. What I love about this approach and using an app to get into an important topic for young people is so often, and when we’re on this show, we talk often about technology. I think we’re pretty familiar with some of the vulnerabilities around technology, and there’s a lot of research and writing about when kids should have smartphones and be on them and engage in them. One of the things that we’ve heard from different guests is about how we can start use our technology, which is part of our lives for the good of our kids, not just the doomscrolling or all the other things that come with access to apps and the social media companies that our kids are engaging with on a regular basis. And so it gives them a positive thing to do with their technology and something that’s that really is for the benefit of themselves. And I also love because you’re integrating the world that kids live in today with something that is really significant and important to all of our lives. And so I love that you speak about Mydoh in the context of a product that meets kids where they are.
[00:19:43.230] – Speaker 2
Can you explain why that was important and how digital technologies are uniquely poised to meet kids where they are today?
[00:19:52.210] – Speaker 1
Yeah. I mean, there’s so much on this topic of digital technology and full transparency as a parent I still am navigating this because I think to your point and what you said, we ourselves as parents are also new to our relationship with technology. If you think about the time span that ultimately we’ve all been engaging with technology in our houses and in our lives on a day-to-day basis. I think it’s a really interesting thing because at some point, I feel at least like I’m navigating this alongside my kids at particular points, which is, I mean, I guess that’s a lot of what parenting is. I think that in terms of Mydoh and meeting kids where they are and that being really important, is you could give a piece of paper that has financial literacy concepts on it, and you’re going to get more or less engagement in that comprehension, depending on the kid and what they’re interested in and how dialed in they are, et cetera. I think when you’re talking about a young person earning real money and then being able to have real choice and decision making with that money, and and their ability to succeed and also make mistakes with how they’re choosing to spend or save or what have you with that money, it’s different type of learning.
[00:21:31.510] – Speaker 1
And that learning is, like I said, a practice. And so if you are consistently earning, deciding what to do with that earned money, where it should go, what you should do, reflecting on that or thinking about the impact of that, you probably have an adult in your life who you should be having conversations with that information, but it becomes a better enabler. So If my kid is wanting to get the sneakers and I’m like, Okay, let’s go for it. Let’s create a savings goal and see how you might be able to get to those sneakers, it’s a really different motivator to them. I’m able to say there’s a needs versus wants conversation in there that we’re probably going to have where this isn’t a need, it’s a want, you don’t have a birthday or a holiday coming up. So let’s create a savings goal and let’s see if you can get those sneakers. They become an active participant in their learning. I think that that’s a really important thing and something that if we’re able to craft platforms and tools that have those parameters, and then we create the guardrails. Digital products and tools become really useful and valuable in our lives.
[00:22:56.570] – Speaker 2
What’s really interesting about our season reason of life that we’re all living in today is that we have a lot of different segments of our population that have very different levels of engagement with technology experience and things that might attract them and keep them engaged over a longer period of time. I know when you’re talking about kids and young people, this is the world they swim in. I know a lot of other development and app companies are thinking about how to keep kids engaged. When you were designing and putting an app like this together for young people, particularly around a financial product, what were some of the considerations that you thought about, about making it easy for an adult to use and engaging enough for a kid to use that as well?
[00:23:48.690] – Speaker 1
Yeah, I think that it’s one of the very interesting things because we’re talking about a segment of the population that’s very discerning in terms of their attention and desire to engage. I think that’s a really important thing. I think on the youth front, may be surprising, but a lot of young people are really motivated to be good with money. We did a survey a few years ago, and 80% of those young people were highly motivated to become financially independent. I think what has potentially happened is that our young people have a lot of access to information, and they know a lot about what’s going on in the world. I know at least my 15 A nine-year-old has conversations with me about housing affordability and if she’ll ever be able to afford a house, which are not conversations I had with my parents when I was that age. I think there’s an awareness, and I think young people are looking for ways to become better engaged. But again, that really does need to be in the context of how they want to engage and want to understand stand. And to be honest, the motivator here is money.
[00:25:20.030] – Speaker 1
I think a lot of kids are motivated about being able to have access to money. I think it’s a really not necessarily… I mean, I think it is a novel thing that you would be able to go to a store and pay for something, and that you would be able to go into your account, and you would be able to access that information and it is designed in a cool way that you can consume and you can comprehend. Whereas perhaps we haven’t done a great job of that. It generally in finance. I think that those things really do speak to young people, and I think that there’s a want to be participants in their finance. It’s not to necessarily say that the motivators, they want to learn, but it is to say that they… Independence feels really good. Then I think another really interesting thing at specifically the tween and teenage age is that there’s a lot of identity formation, and a lot of that identity formation comes from the concerts you go to and the clothes you wear and the things that you do in the world. If you have a mechanism to be able to access that in terms of saving for the sneakers and you’re able to get the sneakers and those sneakers at that point means something, then I think that that becomes an inherent motivation and motivator.
[00:26:55.620] – Speaker 1
I think that’s a big component of it. Then just from brand standpoint, we design and we use bold colors. We have illustrations and a bunch of different things. We definitely want to make sure that what we’re putting into the world is engaging in a number of different ways, but also resonates, and young people are drawn to it in that way. Then on the The parents’ side, we want to make it really easy. We want you to be able to go into Mydoh and intuitively know how to send your child money or intuitively know how to look over what they’re spending on. We want to be able to serve that information up to you if you want that. I think on that side of things, parents are really busy, and specifically when it comes to finance, they don’t have a ton of confidence How might we be able to be a platform that instills a little bit more confidence and offers a little bit more ease so that they can at least start that conversation with their kids and start that relationship relationship.
[00:28:16.370] – Speaker 2
Yeah, it’s a really insightful and encouraging approach to this topic. As you said, it’s interesting because Generation Alpha, which for those listening, it’s born 20… It depends who you talk to, and often different people segment generations differently, but born 2012 to present, so kids 13 and under. One research firm called McCrindle estimates that by 2029, this generation’s spending power is to reach 5. 46 trillion dollars. When I read that stat, I was like, Oh, my goodness. The level of spending power and money that these kids will not all of them, but as a generation will be inheriting and walking into and having to navigate is huge. Starting these conversations young is really significant. Let’s take a moment to talk Muskoka Woods CEO Leadership Program. This isn’t just a summer program. It’s a stepping stone for your future. Teenagers can earn a grade 11 high school credit or complete community service hours, all while developing leadership skills in a supportive environment. Our team of passionate staff ensures every CEO has a remarkable and educational experience. Interested in joining this July or August? Find out more at muskokawoods.com. Do you think that with all the access kids have and exposure to Mydoh and things like that, that they are are making, will make more conscious decisions when it comes to money?
[00:30:04.220] – Speaker 2
I know it’s easy for kids to say, some research says that a lot of them, 91 % believe that financial knowledge skills are important and some think it’s cool to be financially savvy. But do you think that having access to this, they’ll end up making more conscious decisions when it comes to money? Do you think that kids think about it differently beyond the research numbers, but even your experience in that?
[00:30:28.550] – Speaker 1
Yeah, I think that It’s really interesting. We’re obviously able to see aggregate behavioral patterns. Just this past year, we saw a pretty substantial shift from young people using Mydoh to spend predominantly to them also starting to save their money in a pretty substantive way. From that standpoint, it becomes really interesting. One thing I’ll say is that Mydoh has been in market for three years. Our ability to be on the other side of behavioral change is still in its nascent days, but it is something, obviously, that we pay attention to constantly. When we think about the next horizon of our platform and what we’re building and what we’re looking to do, it’s always with the perspective of helping to continue to grow with our users and offering greater complexity as they start to experience greater and more mature financial concepts in their lives. I think from that standpoint, we’re seeing some really encouraging signals on our platform platform. I would say that a use case of one with my family, definitely having very interesting conversations that, one, I never had with my parents, and I don’t know that I would have been having with my kids had we not had Mydoh.
[00:32:20.190] – Speaker 1
My son often, he’s my spender, my middle son, he will often ping me for money and say, Mom, I need this thing. And I’ll say, Okay, let’s see what’s on your Mydoh, and it will be not enough, generally. We have a conversation at times I can give you this money, but if I give you this money, I’m going to need you to do additional chores around the house. And those chores are going to represent the interest that you’re going to owe me on that money because you didn’t have enough money in in the first place. I start to break down concepts of credit and interest, but doing so within the context of a moment that we’re experiencing as a parent and child and really attempting to reinforce that you can’t access money whenever you want, which is why it’s really important. You could, it will have interest on it. There will The consequences. There’s a consequence to that. Why it’s really important to have some savings and for things that come up that you might not have thought about wanting or needing. My hope is that that’s the magic, I would say, of Mydoh, is these moments that you get to observe your kids and you get to have these inconstantable context conversations that you might not otherwise be able to, if you weren’t as dialed in to what was going on and if there wasn’t that accessible experience available.
[00:34:13.140] – Speaker 1
And so I think that is also true. And then the third thing I would just say is I think that these generations are also more aware. Like I said, they have access to a lot of information. We see a lot of trends social media. We just came off of a few months ago, loud budgeting, where it’s a concept that if you can’t afford something, you don’t go to it. If you can’t afford the dinner, you let your friends know you can’t afford the dinner and you don’t go to the dinner. I think all of those factors coming together are hopefully creating the conditions that these generations are going to pursue more fiscally responsible outcome. But again, it’s a practice. Our hope over the coming years is that we’ll be able to continue to better understand those patterns and offer better ways to practice all money situations and ultimately arrive these cohorts of young people who are on Mydoh at a better outcome when they’re taking on maybe more financially difficult products.
[00:35:32.950] – Speaker 2
I think it’s pretty easy to see as we listen to you that there are some huge benefits for kids to engage in these topics and have this experience early in life. And as parents, as we’re journeying with them through this, I’m thinking, what are the direct benefits to us as parents? The last thing you just said about helping young people, if you don’t have the money to go out for dinner, you don’t go. And I was like, Oh, I could probably use that lesson myself. Can you talk about some of the reciprocal benefits for parents as they’re engaging with their kids in these conversations?
[00:36:11.800] – Speaker 1
Yeah, I think that reciprocal benefits are a heightened awareness about your own behavior. Our kids generally learn financial behaviors, like I said, very young, and so that’s generally being taught in the household through the modeling and the observation of the adults in the household. And I think from that standpoint, when you’re talking to your kid about… You’re not If you can’t go for dinner if you can’t afford to go for dinner, that does put a reflection on your own behaviors. And so I think that there’s a benefit in that. And my hope would be that my kids, when they are earning money, don’t go and spend all of it, but put some of that into savings. And that would be the hope for myself. And so I think a lot of that starts to surface, and there’s a heightened awareness around that. I think it also, for better or for worse, amplifies your areas of where you’re feeling really good or maybe struggling as well. When it comes to money, money is super emotional. And I don’t know that we have all been raised in understanding just how impactful it is and how impactful our perceptions and our experiences from our youth are.
[00:37:46.210] – Speaker 1
And so I think a lot of things have the ability to surface, and I think that that is a great reciprocal benefit in being able to experience that and learn alongside your kid. I think the goal isn’t to be perfect in our financial ability or our financial acumen. The goal is to be able to be reflective and to learn and to continue to progress and continue to make better decisions, whatever that means in the context of your life. And so I think it also allows you to be able to do that.
[00:38:27.860] – Speaker 2
So aside from all the parents going out and downloading Mydoh right now, which I would encourage a lot of them to do if they don’t have it. How can we help facilitate our kids’ fiscal responsibility? What are some other tools and resources you can suggest? You mentioned earlier about your website that has other resources We can direct people there. Is there any, including those, are there other pointers or tips or places you can point parents?
[00:38:55.590] – Speaker 1
Yeah, I think so. Like you said, our website has a lot of tools, tips, downloadable resources, calculators, et cetera. I think the other piece, so just this past spring, we worked with Jessica Morehouse, who is a financial expert and counselor to create the ABCs of allowance. I think allowance is maybe an underutilized potential concept in our lives, and allowance can be done with or without Mydoh. And the thinking behind it is that you really want to be able to use this as a mechanism to teach financial independence. From that standpoint, it becomes a really powerful tool. And why we call it the ABCs of allowance is because the A is for autonomy. So if the child is earning money, they should have the autonomy to be able to decide what to do with that money. Maybe that’s a conversation between parent and child, and that’s a portion of the money that they have autonomy over. But generally, just giving young people autonomy in their choices. The B is for buy-in, so really making sure that you and your child are bought into the concept of allowance and have a clear understanding of what your kid is responsible for buying themselves versus you.
[00:40:31.190] – Speaker 1
So having that clarity is really important. Then the C is for consistency. Our kid can’t decide to spend on something that we might deem a mistake, and then we stop the interaction or stop the learning or stop the allowance. And so really being able to be consistent, regularly giving allowance, making sure we’re reinforcing the clarity on who pays for what, and then reinforcing the autonomy. And so we would say that that’s another really great tool that can be practiced in households. And again, I’ll reinforce, the amount of the allowance is not the point, and it really is not the focus. You could be giving $5, you could be giving more than that if you so choose. The idea is the practice. And so the idea is the child is earning, making decisions, and that is being reinforced by the adults in their lives. And so we would also say that’s another really great tool.
[00:41:38.980] – Speaker 2
So as we’re wrapping up this conversation, I wonder if you have any final thoughts or words of encouragement for parents who might be struggling to understand the digital world their kids are in or maybe get them engaged in financial stuff?
[00:41:53.820] – Speaker 1
I think maybe just as the parent of three kids, two teenagers, I would say that it’s messy. There’s days where I’m feeling like I’m making a breakthrough on my kids’ comprehension of money and how they’re spending and saving. Then there’s days that I’m baffled that the decision has been made. And so I think being able to give ourselves grace and give our kids grace in how we’re navigating those conversations. And I think also just important to attempt to try to meet our kids where they if they’ve decided to spend money on eating out with friends or sneakers or whatever it might be, that’s their decision, and that’s meaningful in their lives. I think it gives space for the potential of a conversation about why that’s meaningful in their lives. I think ultimately, what I would say is finance, when we’re talking about that, it’s really about conversations and communication and giving that space to discuss discover that together. And I think when kids feel safer to be able to make those decisions and safer to potentially make mistakes, they’re going to be more willing and open to want to continue to engage in that. And so I think from that standpoint, just encouraging parents to have the grace and meet their kids where they are.
[00:43:24.750] – Speaker 2
Well, that’s hugely encouraging. And thank you for that. And thank you for the great work that you’re doing on this. When we were doing all of our research, came across this and thought, what a fascinating conversation we’re going to have. And it’s lived up to all of that. So thank you so much, Angelique, and thank you for what you’re doing.
[00:43:41.850] – Speaker 1
Of course. Thank you so much for having me.
